Charles Dunstone earned a lot of respect from me this morning. Not for any putative ethical issue behind his refusal
to police music sharing
among the users of his TalkTalk broadband service - but for the shrewd business sense in knowing his customers
- a knowledge base shockingly missing these days.
and BT Broadband have already agreed to issue warnings to individuals identified by the BPI as piracy offenders*, a move that has angered some of their customers - one mentioned in a friends-locked post that it was breaking the data protection act. Generally people like to have internet access in their own homes without the worry that their ISP are monitoring every activity.
Is there an equivalent of Godwins Law for invoking George Orwell novels yet?
ANYWAY, Dunstone has turned around and refused to police his customers on what they use his service for. He refuses to take responsibility for what people do on their personal computers in their own homes. The BPI are trying to turn this into a good-vs-evil fight - because downloading free music is BAD and WRONG and he has an OBLIGATION to help their anti-piracy crusade.
I don't say anything about whether or not file sharing costs the creators money, but I do say this: it's not going to stop anytime soon, and Dunstone's choice to take a stand against internet policing, accusing them of being behind the times, is going to win him a lot - a lot
- of respect among the internet-using public. I would not be in the slightest bit surprised if after this, a significant number of people switched from Virgin Media and BT Broadband to go with Talk Talk, because that third company seems to understand their customer base, and this is a very very wise business decision for him to make.
Though it's rather sad that today's other attempt at internet policing
is as worthy in its cause as it is pathetic in its execution. do people really think that sex offenders lack the important brain-cells needed in creating dummy email addresses
- you may now insert a bad-taste joke about the smart sex offenders not getting caught >_<